SONO LUMO

THE BRIEF
Create an event that electrifies the Festive season, drives mass visitation and reinforce The Star Brisbane
& Queen’s Wharf Brisbane as the ultimate destination for entertainment and memorable experiences.
Create a must-see Precinct Wide Light & Sound show and re-imagining Festive Traditions via electric performances and food and beverage offerings within the precinct.
Own the Festive season and advertise ‘Sono Lumo’ to reinforce THE STAR BRISBANE as the ultimate destination for entertainment and memorable experiences.
Advertise a Precinct Wide Light & Sound Activation and to drive visitation

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